There are two ways to go on this. Intersoft can accommodate both methods.
One is to have the web designer simply create a jpg that's no wider than 650px. Let's call this the GRAPHICAL PUSH PAGE.
ADS:
Easy to implement. Intersoft creates a 'blank' format (with just the About this email: footer), then users can insert the jpg into an email template.
DISADS:
Web designer has to make every change, even changes to wording or spelling.
No personalization - no 'Dear Prospect'.
Higher SPAM score, since it's mostly a graphic.
Fewer people will read this, as things graphical rarely contain time-sensitive information or recent updates.
The alternate method is to create a GRAPHICAL EMAIL FORMAT. This is a Format, just like the existing format, that you can use to create Templates. But it may be a more graphical format (have not only a header, but a left hand margin, a border, a footer graphic).
ADS:
Once the Format is implemented, users can create an unlimited number of templates from it.
Emails can be personalized.
Email wording can be changed at the last minute.
People are more likely to read real text (as opposed to graphical text).
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